• April 28, 2024

The Sony Alpha 9 III (α9 III) camera, which comes equipped with the world’s first full-frame global shutter image sensor, is now available in the Philippines.

This interchangeable lens mirrorless shooter boasts of a full-frame stacked 24.6-megapixel CMOS image sensor, with the capability of shooting continuous bursts of up to 120fps with AF/AE tracking and a maximum shutter speed of 1/80000 second, combined with the latest image processing engine BIONZ XR. 

These features prevent image distortion when capturing fast-moving subjects and preserve split-second moments in stunning detail. The camera’s global shutter system exposes all pixels simultaneously, eliminating flicker in single images or when using a flash, unlike a regular rolling shutter system.

The Alpha 9 III is a godsend for sports photographers.

The camera’s AI processing unit employs Real-time Recognition Autofocus to accurately identify a range of subjects. By combining the camera’s high-speed performance with the sensor’s highly accurate subject recognition performance, it is possible to easily photograph decisive scenes and moments that cannot be captured with the naked eye. 

The Alpha 9 III is also a reliable camera for videographers, as it can shoot 4K movies at up to 120p, and at 60p with full pixel readout and 6K oversampling.

The AI processing unit supports movies with accurate subject form and movement recognition, providing a significant improvement in human eye recognition performance with Real-time Recognition AF and Real-time Tracking. 

The Alpha 9 III also has the image creation process S-Cinetone, making human skin and subjects stand out beautifully by creating natural highlights.

The Sony Alpha 9 III is now available in the Philippines with an SRP of P349,599.

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