Sport and performance met everyday style as Oakley brought its Spring Summer 2026 Collection to Manila through an immersivedriven showcase at SM Mall of Asia Main Atrium on April 11 and 12.
Inspired by the brand’s iconic “Bunker” headquarters in Foothill Ranch, California, the space was reimagined into a high-energy hub that mirrored Oakley’s performance DNA. Nearly 2,000 attendees moved through interactive zones, exploring eyewear, apparel, footwear, and accessories designed for both sport and everyday movement.
Among the highlights were Oakley’s latest eyewear models—Plantaris SQ, Neo Jacket, RSLV, and HSTN SQ—designed with cutting-edge technology and bold, forward-looking style.
The event drew a mix of celebrities and athletes known for active lifestyles, including Dominic Roque, Kristoffer Martin, Jeric Gonzales, Brandon Espiritu, Vern Ong, Rafael Rosell, and Fabio Ide. Joining them were standout athletes from basketball and volleyball—Andrei Caracut, Dominic Escobar, Juan Gomez de Liaño, Caelan Tiongson, Mason Amos, Jovelyn Gonzaga, and John Vic De Guzman.
Guests experienced the brand through interactive zones, including a Golf Simulator that tested their swing, and a Bike Simulator where they challenged friends and competed on the leaderboard. The Press Lab, on the other hand, offered a creative twist—customizing gear with Filipino-inspired designs such as the jeepney and Banaue Rice Terraces.
The Spring Summer 2026 Collection is now available at all OAKLEY and G-FORCE stores nationwide.
