• September 22, 2023

Netflix is planning to put an end to password sharing starting in early 2023, according to a report from The Wall Street Journal.

The streaming giant aims to end the password sharing of an approximate 100 million viewers of the service, looking to monetize those viewers with additional charges. The company expects to begin rolling out the change in the US early next year.

Netflix’s policy on account sharing says that accounts are only supposed to be shared by those who live in the same location—a policy shared by many other subscription platforms, but one that’s rarely enforced.

While Netflix hasn’t revealed how much the extra member fees will be in the US, it is likely to follow a beta model already in select countries including Costa Rica, Chile, and Peru, where a Netflix sub-account costs $2.99, or a quarter of the $12 monthly subscription fee.

There are no reports yet when the additional charge will be rolled out in other countries, including the Philippines.

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