Mitsubishi Motors Philippines Corporation (MMPC) is set to make history by hosting the world premiere of its latest 7-seater SUV concept at the 9th Philippine International Motor Show (PIMS) 2024.
The decision to have the world premiere in the Philippines underscores the country’s growing importance within the brand’s global operations and reaffirms MMPC’s pivotal role in Mitsubishi Motors’ ASEAN strategy.
Traditionally, global debuts take place in other key ASEAN markets, such as Thailand or Indonesia.
“This new concept reflects Mitsubishi Motors’ vision of delivering top quality vehicles to the ASEAN region, and we are thrilled that this will be showcased for the first time in the Philippines,” said MMPC President & CEO Ritsu Imaeda.
What could this SUV concept be? Find out at the Mitsubishi Motors booth at the 9th PIMS, happening on October 24 to 27 at World Trade Center, Pasay.
