At its latest The Blueprint event, Globe unveiled new technologies, partnerships, rewards, and customer experiences aimed at delivering more value from everyday connectivity.
Building on its first two Blueprint events this year, which explored how connectivity helps Filipinos work, learn, earn, move, and stay connected, the latest installment focuses on helping customers get more from those connections through greater convenience, relevant offers, added benefits, and experiences tailored to their interests.
“Connectivity means different things at different moments for every customer. Sometimes it’s about being able to reach someone when it matters, while other times it’s about making everyday tasks easier or simply enjoying more of what they love,” said KD Dizon, Globe Chief Marketing Officer.
“Our goal is to understand those moments and make the Globe experience work around them, strengthening the systems and applications customers use, making them more dependable and reliable. Together with Globe, customers can progress further than they could ever do so on their own,” she added.
Among the initiatives unveiled was Globe Circle, which gives customers who use both Globe mobile and home connectivity access to additional benefits, rewards, and experiences. Globe also previewed the return of 917 GDay 2026, its annual customer celebration.
New partnerships and offers will cover digital lifestyle, roaming, and home connectivity, including experiences with ReelShort, Strava, and Meta AI.
Globe is also supporting greener mobility through a partnership with Green GSM, an all-electric ride-hailing service using VinFast EVs that gives customers a more sustainable transport option while helping drivers transition to electric mobility.
Meanwhile, TM is celebrating its 25th anniversary with year-long activities, including nationwide TeaM Fair caravans and a TeaM Fair Concert on September 12 featuring Dionela and SB19.
Together, the initiatives underscore Globe’s push to make connectivity more useful, relevant, and rewarding in customers’ everyday lives.
