• August 2, 2026

DITO Telecommunity showcases its commitment to Filipino talent by co-presenting the country’s largest sporting event, Palarong Pambansa 2024. Partnering with the Department of Education (DepEd) and the local government of Cebu City, DITO celebrates the “galing” of young athletes competing in various sporting events.

This year’s Palarong Pambansa, slated to run from July 11 to 15 in Cebu City, will host 12,000 participants this year, including athletes, coaches, and officials. The event will feature 22 regular sports, one demonstration sport, and four Para Games.

Notable additions include dance sports as a regular sport and the first-time participation of athletes from the National Academy of Sports and the Philippine Schools Overseas.

This year’s Palarong Pambansa theme, “Beyond Sports,” emphasizes holistic development, fostering a strong bond between athletes, families, and peers—a value DITO champions.

“We at DITO are always committed to help build a stronger, progressive nation,” said Evelyn Jimenez, chief revenue officer for consumer business. “Aligned with the principles behind our GalingDITO campaign, we want to recognize undiscovered talents, champion diversity, and empower more Filipinos to showcase their “Galing.”

As a co-presenter of Palarong Pambansa 2024, DITO will join DepEd, the Cebu City community and its officials, the athletes, their families, coaches, and trainers in the opening ceremony on July 9 at the Cebu City Sports Center. 

Exciting activities and exclusive freebies also await event attendees at the GalingDITO booths. As a ramp-up to the Palarong Pambansa 2024, highly sought-after Pinoy pop boy group ALAMAT, who are GalingDITO Ambassadors, will also have a fan meet on July 7 at SM City Cebu. 

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