Ready to showcase your best YouTube work? Google is now accepting submissions for the YouTube Works Awards Southeast Asia (SEA) 2025, in partnership with Kantar.
The awards, now in its third year, recognize brands and agencies that have effectively leveraged YouTube’s video capabilities to achieve tangible business results and meaningful audience engagement.
Submissions will close on April 30, with winners to be announced at the YouTube Works Awards SEA 2025 Awards Night in October.
This year’s awards feature returning categories that highlight the best of YouTube ads, alongside new additions that reflect the evolving digital landscape:
- Media Agency of the Year: Recognizing the media agency that contributed most to client success through winning YouTube Works Awards SEA 2025 submissions.
- Creative Agency of the Year: Honoring the creative agency that achieved outstanding results through winning YouTube Works Awards SEA 2025 submissions.
- Specialty Agency of the Year: Celebrating the specialty agency–including Creator, Influencer, Social Media, Social-Commerce/Live-streaming agencies and Multi-Channel Network (MCNs)–that demonstrated exceptional performance through winning YouTube Works Awards SEA 2025 submissions.
The Agency of the Year awards will be determined through a point system, with detailed criteria available in the submission guidelines and on the YouTube Works Awards website.
As with the past two years, Kantar will screen all entries and analyze their insights and stats to determine which campaigns and video content were the most successful and effective on YouTube.
To enter the YouTube Works awards, submit your entries here.
