Shopping just got a whole lot easier—and a lot more fun—as YouTube, in partnership with Shopee, has officially launched YouTube Shopping in the Philippines.
The new feature allows viewers to discover and purchase products while watching content from their favorite creators. With direct product tagging, YouTube Shopping eliminates the need for extra clicks and endless searching. All you have to do is check out.
The launch of the YouTube Shopping Affiliate Program in the country offers exciting opportunities for Shopee sellers and local content creators. Shopee merchants can now tap into wider audiences by collaborating with creators, while eligible Filipino YouTubers can monetize their influence by promoting products to an audience they have already built connections with.
YouTube Shopping affiliate program enables Filipino creators to easily tag and showcase products within their new and existing videos, as well as pin them during live streams. Viewers can conveniently access a complete list and details of these products in the video description and dedicated ‘Product’ section of the video. A simple click takes them directly to the Shopee sales page.
Meanwhile, YouTube Shopping gives advertisers new ways to find and connect with buyers. It speeds up the buying process by letting ads link directly to creator content. Brands can also use different types of creator videos to reach more people on YouTube.
Since its launch across the region, the YouTube Shopping affiliate program has seen strong activity and sales on YouTube and Shopee in popular categories like Beauty, Mobile & Gadgets, and Home & Living. This highlights the wide variety of products and the significant impact creators have on what consumers buy.
To learn more about enabling YouTube Shopping on your channel, click here.
