• August 2, 2026

Power Mac Center (PMC) has opened the first-ever Apple Premium Partner (APP) store in the Visayas at SM City Iloilo, bringing a complete Apple retail experience to customers in Western Visayas and surrounding areas as part of its nationwide expansion.

Apple Premium Partner is the highest classification of Apple reseller stores worldwide. Designed to mirror the look and feel of an Apple Store, the APP concept features a minimalist, modern, and contemporary space where retail, service, and training come together under one roof. In the Philippines, Power Mac Center remains the only authorized Apple partner allowed to open APP stores.

As PMC continues to grow, it brings communities with it, creating jobs and extending support to help them develop their own ventures. With APP stores offering retail, training, and service altogether, opportunities for career growth among local talents are aplenty, ultimately contributing to a livelier local economy.

Every store also supports a broader mission: enabling organizations, schools, and institutions to fully adopt the Apple ecosystem. As an Apple Premium Partner, Apple Premium Reseller, Apple Authorized Education Reseller, Apple Authorized Service Provider, and Apple Professional Learning Provider, PMC is well positioned to deliver expert solutions to businesses and educational institutions across Iloilo and the Visayas.

During its opening weekend, customers at PMC SM City Iloilo enjoyed exclusive holiday promotions, free in-store group demos, and special service discounts.

The new Power Mac Center Apple Premium Partner store is located on the 3rd floor of SM City Iloilo and is open daily from 10am to 9pm. It is PMC’s 11th APP store nationwide, joining nine in Luzon and NCR and one in Mindanao.

Leave a Reply

Social