Early this year, Yamaha Motor Philippines (YMPH) launched its Mio Gear campaign #PlayYourTough, which aims to promote the Mio Gear scooter and encourage Filipinos to toughen their passion in every ride.
As part of the campaign, Yamaha set up its Mio Gear Playground in key locations in the country including SM Mall of Asia and Cebu.
Last July 22 to 23, YMPH brought its street-style playground to Cagayan de Oro—the last leg of Mio Gear Playground.
For two days, Cagayanons were able to try the basketball shootout challenge featuring Philippine basketball icons Ranidel de Ocampo and Beau Belga.
They also got to complete the obstacle course with the help of coaches from the United VisMin OCR Community (UVM), and face a series of battlefields in Mobile Legends with the Bigboys and Octorian Gaming esports teams.
Mio Gear motorcycles were also on display, featuring its color variants: Worn Gray, Matte Gray, Matte Black, and Matte Brown.