Lights, camera, giant action!
TriNoma, Ayala’s flagship mall in the North, reinvents the moviegoing experience with the opening of the A-Giant cinema.
The A-Giant boasts a screen four times bigger than the standard movie screen, paired with cutting-edge laser projection, Dolby Sound and Dolby Atmos technologies, and plush seating for 600 guests. It’s the third A-Giant location nationwide, following Ayala Malls Vertis North and Ayala Malls Manila Bay.
Guests at the A-Giant TriNoma launch enjoyed cocktails by Astons and a special block screening of the Disney-Marvel superhero movie The Fantastic Four: First Steps, starring Pedro Pascal (Reed Richards/Mister Fantastic), Vanessa Kirby (Sue Storm/Invisible Woman), Ebon Moss-Bachrach (Ben Grimm/The Thing), and Joseph Quinn (Johnny Storm/Human Torch).
Apart from the launch of the A-Giant cinema, TriNoma’s entire cinema wing has been upgraded with Dolby Atmos across all theaters and a newly revamped lobby.
According to Ayala Malls COO Paul Birkett, this transformation is only the beginning. TriNoma is undergoing a full-scale reimagination—from refreshed hallways and a dynamic Activity Center with a giant LED wall, to a vibrant North Avenue façade and Mindanao Lobby.
Dining also gets a major upgrade with first-in-the-North concepts such as Burnt Bean, H Proper Coffee Roasters, Little Flour, Pizza Sisters, and Key Coffee. “The Dining Row at Mindanao Lobby will feature a handpicked mix of global and local flavors, while the Garden Restaurants get a glow-up with refreshed greenery and family-friendly play spaces,” added Birkett.
