TCL has secured the No. 1 spot in the Panel TV Brand category according to TRS Research’s Annual Cumulative Market Share Data for Panel TVs.
TCL, which has been in the Philippines for 24 years, reached a significant milestone by achieving the top market share (both in value and volume) for its core TV business. This success is complemented by TCL’s dominance in the premium TV segment, where it holds the No. 1 position for QLED televisions, as per TRS research.
TCL also ranked No. 2 in global TV shipments from January to December 2023. The Omdia Global TV Sets Report states that TCL shipped 25.26 million units in 2023—or 12.5% market share—making it the No.2 TV brand in the global market.
TCL has become a major force in the appliance industry, achieving an impressive 34% average growth rate across its entire business. This success is driven by the continued loyalty and support of Filipino customers.
Coinciding with this recent milestone is the release of TCL’s latest digital video commercial, headlined by its brand ambassador Kathryn Bernardo.
Watch the video below:
