• August 2, 2026

Blistering temperatures over 40°C? TCL recently rolled out a cool cure.

Outfitted with cutting-edge FreshIN 3.0 inverter air conditioners, the TCL Cool Truck brought refreshing relief to TriNoma and Intramuros, transforming these hotspots into welcome escapes from the scorching heat.

Inside the truck, visitors were able to explore cooling “rooms” equipped with TCL appliances. Visitors were able to stay connected with free Wi-Fi in the foyer, which doubled as a co-working space, and explored the convenience of hands-free temperature adjustments using Offline Voice Control. The truck also highlighted TCL’s energy-saving technology and advanced air filtration systems, ensuring a cool, clean, and quiet environment.

Meanwhile, the Book Nook Area offered guests a peaceful corner to read or create social media content, all while enjoying the refreshing air from the FreshIN 3.0.

To add a touch of fun, guests were able to try their luck at the Icy Reflex game—a quick reflex challenge where winners took home exclusive TCL merchandise.

The TCL Cool Truck initiative effectively brought TCL’s cutting-edge cooling technology straight to the public, giving consumers a firsthand experience of the FreshIN 3.0’s standout features. These pop-up cooling zones not only offered relief from the intense heat but also showcased TCL’s commitment to smart, sustainable comfort wherever it’s needed most.

Follow TCL to see where the Cool Truck is going next.

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