• October 12, 2024

LEGO collectors and brick builders, listen up! The LEGO Group is hosting its biggest sale event this year—its third LazMall Super Brand Day—on May 18.

This year’s concept stems from LEGO Group’s vision, in which builders of all ages can freely express their limitless creativity. As part of its campaign, the LEGO Group is teaming up with the Universal Group to include themes and LEGO sets from the iconic Fast & Furious movie franchise.

The collaboration features a series of unique Fast & Furious-themed activations, including free same-day delivery with the ‘Fast & Furious X-Perience’ exclusive LEGO Fast & Furious starter kits, and flash sales up to 60% off. By placing a 60% down payment during the pre-sale event from May 11 to 17, you can secure exclusive prices on purchases. In addition, you also participate in engaging activities both on-ground and online.

Dream It, Build It! play workshop

Parents of young builders could learn how to use bricks to help their children develop life-long skills at an exclusive workshop hosted by a play expert.

The two-hour coaching session is designed to help parents know how to incorporate play into their daily routines while their children enjoy a fun building session facilitated by Dr. Angel Belle Dy, an early childhood development advocate from online tutoring platform Bahay Turo.

Dream It, Build It! social contest

Alongside the on-ground activations, there’s an ongoing social media contest that will run until May 18. LEGO brick enthusiasts of all ages are challenged to create their ideal LEGO vehicle using LEGO bricks from any playset. The most creative builds will win LEGO sets up to P7,197 from the Fast & Furious franchise.

Winners will be announced on June 15.

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