• October 1, 2023

Hyundai Motor Group affiliates Hyundai Motor Company and Kia Corporation have renewed their longstanding partnerships with FIFA through 2030.

The renewed partnerships will encompass a wide range of prestigious FIFA competitions, including the highly anticipated FIFA Women’s World Cup 2023 and FIFA World Cup 2026, among others.

As the official mobility partners of FIFA, Hyundai and Kia will continue to play crucial roles in ensuring the smooth and efficient transportation operations at FIFA’s global events and competitions. They will provide comprehensive vehicle lineups that will fulfill all transportation requirements for FIFA, enabling seamless movement of teams, officials and staff.

Hyundai Group subsidiaries Boston Dynamics and Supernal will join the renewed agreement with FIFA, providing exciting opportunities for the future mobility brands to showcase their respective expertise, technologies, and sustainable approach to innovation before a truly global audience.

Boston Dynamics is the Group’s primary affiliate in robotics and Supernal is its advanced air mobility unit. Both subsidiaries are key parts of the Group’s transformation into a smart and sustainable mobility solutions provider driven to advance future modes of mobility.

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