Online food and grocery platform foodpanda recently expressed its commitment to fighting hunger and promoting sustainability through its flagship advocacy program, Let’s Do Our Pau-rt! (LDOP).
The announcement was made during the launch of their 2021-2022 Corporate Social Advocacy Report, where the company shared its outreach initiatives and key programs for the past two years, including during the height of COVID lockdowns.
The company first introduced LDOP late last year as a program to help build an economically inclusive and environmentally resilient Philippines. With the program’s expansion, foodpanda will add the mission to fight hunger as one of LDOP’s focus areas.
“Focusing on these main pillars, we are looking at a clearer path towards creating meaningful change to communities,” said foodpanda Philippines Chief Executive Officer Daniel Marogy, adding that they want their efforts to make a broader and more holistic impact not just to the country, but also to the world.
Taking action against hunger
The latest Sustainable Development Report data shows that the Philippines faces major challenges in SGD 2 (Zero Hunger), which also supports what the local Social Weather Stations (SWS) survey found that around 2.7 million Filipino families experienced hunger in Q1 2023.
To help address this challenge, foodpanda has developed several initiatives under the LDOP umbrella such as the ShareTheMeal program, which is a meal donation feature built in the foodpanda app that will allow users to easily donate meals after checking out their orders.
Launched in partnership with the United Nations World Food Programme (WFP), ShareTheMeal will benefit local farmers from disaster-prone areas in the country. Since the Philippines faces a trend of frequent climate emergencies, thousands of farmers and fisherfolk’s livelihoods are affected yearly, leaving them with wiped-out harvests and farm income loss.
Aside from the app feature, foodpanda is also partnering with Scholars of Sustenance, a global food rescue foundation, to donate food items from its pandamart grocery delivery service to communities in need. Marogy shared that they are also planning to enlist the help of its partner restaurants to also encourage them to donate their excess food items.
Being pau-rt of a better PH
Throughout 2021-2022, foodpanda implemented key programs supporting its social responsibility and sustainability goals.
LDOP encourages its community of employees, vendors, delivery partners, consumers, and other stakeholders to take part in taking care of the environment. The foodpanda PH Chief added that a huge part of their LDOP program is focused on promoting biking as a safe and sustainable mode of transport. “Our delivery fleet consists of 22% of Ka-pandas using bicycles, which allowed us to achieve 25% of orders delivered using bicycles.”
This advocacy also led them to form a formal collaboration with the National Bicycle Organization (NBO) and support biking-related activities and initiatives.
Meanwhile, foodpanda also did its share of providing livelihood opportunities and building resilient communities. Its pandaBIZ program helped displaced workers find alternative sources of livelihood as part of the Ka-panda fleet, while the BuyAnihan Palengke initiative connected beneficiaries with sources of resaleable agricultural produce.
Meanwhile, pandaSHARES mobilized donations and emergency assistance to the marginalized sectors or communities affected by natural disasters as part of the company’s corporate social responsibility program.
Marogy concluded that all their past and upcoming programs are both a continuance and a fresh new start for its corporate social advocacy. “Starting yet another chapter, we want to bring and carry on with the good that we did while also looking ahead with brand-new initiatives that will benefit a greater number of beneficiaries and an even bigger impact on society.”
View the full foodpanda 2021-2022 Corporate Social Advocacy Report here.
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