Bosch Mobility Aftermarket (MA) Philippines kicked off the renewal of its #CareForEducation campaign by organizing a Student Learning Trip at The Mind Museum last March 16. Student participants were from one of the partner public schools of Teach for the Philippines (TFP).
This year, Bosch MA Philippines raised P1 million through a promotion, wherein the proceeds from the sale of Bosch Europa Horns in 2023 were donated to TFP.
The campaign will continue to support the foundational skills development among public school students through the following programs: (1) Functional Literacy Program (FLP), which aims to develop reading and math skills of students, and (2) Batang Bayani Program (BBP), which encourages students to practice positive behavior towards learning at home.
In the first year of deployment, the programs surpassed the campaign’s goals, reaching 154% of students for FLP and 100% for BBP. These results inspire Bosch MA to renew the support with a target to reach 850 students and 650 parents this 2024.
The #CareForEducation initiative is part of Bosch MA’s Care For Life campaign, which contributes to vulnerable children’s communities in ASEAN, supported by Bosch Primavera, a charitable organization founded by Bosch associates.
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