E-commerce platform Shopee has unveiled a new accelerator program to support the growth of high-potential Filipino micro, small, and medium enterprises (MSMEs).
The Shopee Tatak Pinoy: Sibol Accelerator Program (SAP) is a six-month growth initiative under the broader Tatak Pinoy campaign. It is designed to equip selected sellers with tailored mentorship, expert guidance, and milestone-based incentives to strengthen business foundations and achieve long-term growth.
Building on the momentum of the 2025 Shopee Tatak Pinoy MSME Roadshow, the program reflects Shopee’s continued investment in empowering local entrepreneurs. Twenty local MSMEs will be invited to join the pilot cohort starting in Q4 2025.
Participants will begin their journey with an intensive bootcamp focused on core business capabilities. Throughout the program, they will receive customized coaching from Shopee Business Partners and access to global experts who will provide insights into key growth areas, including shop and content optimization, marketing and campaign planning, community-driven promotions, fulfillment, customer experience, and data-driven business planning.
In addition, SAP participants will receive a customized growth plan tailored to their unique business goals, accompanied by structured guidance throughout the program.
