- March 24, 2023
Samsung Electronics topped the global TV market in 2022, making it the 17th year in a row the company has ranked first in the TV industry.
Citing figures from market research firm Omdia, Samsung said that it sold a staggering 9.65 million units of QLED and Neo QLED TVs, bringing cumulative sales to 35 million units since its launch in 2017.
Samsung also dominated the ultra-large TV market segment in 2022, reporting a 36.1% and 42.9% market share for TVs over 75 inches and 80 inches, respectively. For the premium TV market priced over $2,500, Samsung retained the largest market share by revenue at 48.6%.
“Our track record of industry leadership over the past 17 years was made possible by our consumers’ continued loyalty and trust in our products,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics.“We will continue to pave the path to create the most premium device experiences that go beyond premium picture quality.”
Samsung unveiled the first QLED TV, which utilized quantum dot technology, in 2017. In 2018, it launched the groundbreaking QLED 8K, followed by the Quantum Mini LED-backed Neo QLED and the self-illuminating MICRO LED in 2021.
Additionally, Samsung pioneered new categories such as the Lifestyle series. It launched the iconic The Serif in 2016, and continued to evolve its product lineup with designs to enhance the user experience through products such as The Frame, The Sero, The Terrace, The Premiere, and The Freestyle
This year, Samsung’s commitment to innovation continues with the development of intuitive technology designed to meet the needs of users. SmartThings will enable seamless integration and connectivity of multiple devices with security remaining a top priority, empowering users to create deeply personalized experiences that accommodate both their unique preferences and needs..