OnePlus, which is celebrating its 9th anniversary this year, continues to make waves in the industry mainly by growing and maintaining an active community—now with over 30 million Red Cable Club members globally. The brand also marked a record this year, with several new products slated for a global launch in the coming months.
To better engage with its users and harness collective creativity, OnePlus launched a co-creation program called Power of Community in May 2021. Since its introduction, the program has conceived several high-quality product concepts through its close-knitted community.
Now, OnePlus has unveiled its OnePlus Featuring platform, where you can help the brand bring industry-leading technology to OnePlus users.
Earlier this year, OnePlus held several rounds of voting among its users to decide which new product to produce next. The result? OnePlus will soon release its first mechanical and customizable keyboard created in collaboration with established mechanical keyboard manufacturer Keychron.
It is the first time that OnePlus has introduced an industry partner to join its community co-creation process, and the product will be available globally.
More details of the mechanical keyboard will be announced early next year.