• March 29, 2024

Filipinos can now get their hands on their favorite Aussie favorites—cookies, chocolate bars, coffee, tea, baking needs, and more—at select SM Supermarket, SM Hypermarket, and Savemore branches.

This is made possible by the partnership of SM Markets and Coles, one of the largest supermarket chains in Australia.

“I am so excited for Filipinos to be able to enjoy the products we love back home. Coles is one of Australia’s biggest and long-established brands; similar to what SM Markets is to the Philippines,” Australian Ambassador Steven J Robinson AO said during the Experience Australia event at SM Megamall during this year’s celebration of Philippines-Australia Friendship Day.

“What makes it even better is that SM is able to offer Coles products at a reasonable price so that more and more families can start enjoying Coles regularly at home,” he added.

Australian Ambassador Steven Robinson at the SM Markets pop-up featuring favorites
from Coles, one of Australia’s largest supermarket chains.

The Australian Embassy, in partnership with SM, held the food, retail, study, and travel festival at SM Megamall from May 20 to 22.

During the three-day event, mallgoers got to experience shopping in Sydney’s The Rocks markets with Taste of Australia pop-ups featuring world-class wines, sustainable meat, fresh fruits, healthy snacks, and an exciting selection of Coles products.

There were also education booths that showcased study opportunities at Australia’s world-class universities; as well as Australia Global Alumni booths that featured handcrafted clothing and accessories, gift items, as well as fresh and artisanal food by Australia-educated Filipinos.

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